In the consumer-goods sector, agile ways of working aren´t an all-or- nothing proposition. Success depends on knowing where and how to deploy them. D espite a strong economy and low unemployment, many large consumer-goods brands can´t seem to gain an edge. Over the last decade, incumbent companies have been consistently outmaneuvered by innovative upstart brands. Consider that the top 50 consumer-goods manufacturers account for nearly 60 percent of industry sales, yet capture a mere 2 percent of its growth. CEOs at many companies are nervous about their prospects and concerned about their business model and innovation.
Extreme Tourism: Lessons from the World´s Cold Water Islands:
Marketing Big Oil: Brand Lessons from the World´s Largest Companies:Brand Lessons from the World´s Largest Companies. Auflage 2014 M. Robinson
Marketing Big Oil: Brand Lessons from the World´s Largest Companies: M. Robinson
Lessons From The World´s Strongest Brands : Sales and Marketing: Morteza Kohansal/ Javad Rezaeianzeidi
Marketing Big Oil: Brand Lessons from the World´s Largest Companies:1st ed. 2014 M. Robinson
In This I Believe: Timeless Lessons from the World´s Greatest Student of Successful Living, Vic shares insights culled from a lifetime in the company of the greatest success ideas - and the greatest practitioners of those ideas - that the world has ever known. Through reflections and personal stories, Vic reveals the success principles and practices that have had the greatest impact on his own career, marriage, and family, and that can have an immediate impact on yours. In these warm, conversational sessions, Vic explores dozens of topics, including confidence, change, character, marriage, health, genius, retirement, sales success, leadership, teamwork, and much, much more. Personal development isn´t merely Vic Conant´s job - it´s his life. And with a 35-years-strong marriage, two terrific kids, a thriving business, and an unshakably positive attitude that has carried him through good times and bad, he is living proof of their incredible effectiveness. Once you hear This I Believe, you will understand why Vic Conant is so widely admired, respected, and loved - and why the greatest success thinkers in the world routinely seek out his advice on how to improve their businesses and enrich their lives. 1. Language: English. Narrator: Vic Conant. Audio sample: http://samples.audible.de/bk/ntgl/000073/bk_ntgl_000073_sample.mp3. Digital audiobook in aax.
In this inspiring book, Buettner offers game-changing tools for setting up your life to be the happiest it can be. In this illuminating book, you´ll: Meet the world´s Happiness All-Stars - inspiring individuals whose ways of boosting well-being can influence your home and community as well. Discover the three strands of happiness - pleasure, purpose, and pride - that weave together in different ways in the world´s happiest places. Use the Blue Zones Happiness Test to pinpoint areas in your life where change could bring more happiness - and then find practical steps to make those changes. Learn what researchers on happiness consider the top ways to create personal and nationwide happiness, as revealed by a blue-ribbon panel of world experts convened for this book. Boost your own happiness with the Happiness Power 9 - Buettner´s final assessment of the most important lessons to be learned from the world´s happiest people and places. 1. Language: English. Narrator: Patrick Lawlor, Dan Buettner. Audio sample: http://samples.audible.de/bk/high/001393/bk_high_001393_sample.mp3. Digital audiobook in aax.
Long considered the world´s greatest thinker and writer on management, Peter Drucker´s teachings continue to inspire leaders everywhere. From 1975 to 1979, author William Cohen studied under the Great Man and became the first graduate of his doctoral program. What Drucker taught him literally changed his life. In a matter of a few years, he was re-commissioned in the Air Force and rose to the rank of major general. Eventually, he became a full professor, management consultant, multi-book author, and university president - while maintaining a nearly lifelong friendship with the master. In A Class with Drucker, Cohen shares many of Drucker´s teachings that never made it into his countless books and articles, ideas that were offered to his students in classroom or informal settings. Cohen expands on Drucker´s lessons with personal anecdotes about his teacher´s personality, lack of pretension, and interactions with students and others. He also shows how Drucker´s ideas can be applied to the real-world challenges managers face today. Enlightening and intriguing, A Class with Drucker will enable you to gain from the timeless wisdom of the inspiring man himself. 1. Language: English. Narrator: William A. Cohen. Audio sample: http://samples.audible.de/bk/gdan/000159/bk_gdan_000159_sample.mp3. Digital audiobook in aax.